well after a load of research, over 60 people completing a questionnaire, and looking into online stats of topshop, asos and ebay, i came to the conclusion of vintage clothing being sold on topshop website as my fmp final idea.
i was going to created a sort of ebay set up for topshop, similar to asos's marketplace. the results from my questionnaire lead me down the vintage route. when asked the question, "what is topshop's website missing?", 17% said the ebay set up was what topshop was missing, where as 40% said selling vintage clothing online was what is needed.
another point to make, is i wanted to know how well the asos marketplace has been since its launch, to help to decide which route to go down. i then went onto a website which looks into the site information, and one thing stood out. when the visitors are on the asos website, only 1% visit the marketplace. very interesting.......
so here is my idea of vintage clothes being sold on topshop's website. it is a photoshop image of what i would like the website to look like with my idea. so here goes.....
x
oops, a spelling mistake, will need to correct this, "shop now" and "geriatric couture"
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